New partnership introduces comprehensive coverage for accidental damages, fire, and floods, featuring a seamless digital claims experience.
KUALA LUMPUR, 27 MARCH 2025 — PolicyStreet, a leading insurtech company in Malaysia, has partnered with Ashley Furniture HomeStore to unveil the Furniture Protection Plan (FPP), a groundbreaking microinsurance solution designed to safeguard furniture investments. The plan, which includes coverage for accidental damages, fire, and floods, will be complemented by an intuitive digital claims platform launching on 14 May 2025, ensuring a hassle-free experience for customers.
Priced at just RM99 per annum, the FPP offers extensive benefits such as warranty checks, pre-claim inspections, and delivery vouchers. Available exclusively at Ashley Furniture HomeStore locations across Malaysia, the plan provides up to one year of protection, giving customers peace of mind for their cherished furniture.
Yen Ming Lee, Co-Founder and Group CEO of PolicyStreet, emphasised the plan’s value: “Accidental damage coverage is more than just consumer protection; It’s a key driver of business confidence, particularly for Malaysian SMEs, which form the backbone of our economy. With our Damage Protection Plan, we’ve seen how pairing comprehensive coverage with a seamless claims experience brings real value to consumers.”
Key Features of the Furniture Protection Plan
- Comprehensive Coverage: Repair or replacement for damages caused by accidents, fire, or floods.
- Digital Convenience: User-friendly online claims portal launching in mid-May for swift processing.
- Exclusive Perks: For furniture insured above RM10,000, customers receive vouchers for interior design consultations, professional cleaning, eco-friendly recycling, and smart home installations.
- Personalized Service: In-person assessments available through Ashley Furniture HomeStore for a tailored experience.
Yu Kong Cing, CEO of Fella Group of Companies, highlighted the partnership’s alignment with customer-centric values: “That’s why we’re bringing the same approach to furniture protection through our collaboration with Ashley Furniture HomeStore, ensuring more Malaysians can safeguard their furniture investments with ease, whether shopping online or in-store.”
As Malaysians prepare for Hari Raya, the FPP ensures homes are ready for festivities without the worry of furniture damage. The plan is now available at all Ashley Furniture HomeStore locations, including showrooms in Citta Mall, Evo Mall, Quill City Mall, and Gurney Paragon, with expansions underway in Shah Alam, Melaka, and Ampang.
For more details, visit:
Ashley Furniture HomeStore – Furniture Protection Plan
About PolicyStreet
PolicyStreet is a leading insurtech group providing innovative digital insurance solutions across Southeast Asia and Australia. Licensed by regulatory authorities in Malaysia and Australia, the company serves over 5 million customers with US$10 billion in insured sums. Recognized as “Fintech of the Year” in 2024, PolicyStreet continues to redefine insurance with simplicity and purpose.
About Ashley Furniture HomeStore
As the world’s No. 1 selling furniture brand, Ashley Furniture HomeStore brings quality, comfort, and style to homes in 123 countries. In Malaysia, the brand celebrates a decade of excellence, offering diverse collections to suit every lifestyle. With expanding showrooms and galleries, Ashley Furniture HomeStore remains a trusted name for Malaysian families.
Media Contacts:
Sabrina Chong
Head of Corporate Affairs & Strategic Communications, PolicyStreet
sabrina@policystreet.com
+6012 206 6375
Vincent Woon
Head of Commercial Excellence Dept, Ashley Furniture HomeStore
vincent@morphxt.com.my
+6016-315 0528
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